AICE Media Project

   The fastest street car magazine is focused on the members of the NMCA (National Muscle Car Association). The reader base is drag-racers ranging from professional pro mod drivers to street legal beginners. Their target audience is small comparatively but the material pertains directly to them. they advertise with events instead of advertisements.

 The first Magazine I am looking at to explore my potential target audience is Car Craft. According to there website they see themselves as a guide for hardcore automotive DIY enthusiast. They believe that their audience is more likely to compete in Motorsports. The Magazine includes articles on cars from the 1960's to the current versions of muscle cars. Their Audience is mostly male and in their early forties. Given their audiences main age group the advertise a lot on the social media platform facebook. Since most of their audience partakes in Motorsports the will take distribution stands to events and tracks. Their other main for of advertisement is one event the car craft summer nationals.

   The NFL advertisement attracts people using humor and cultural references to a movie that an older audience would understand  but the people in the add are more recognizable to a younger audience. The Winter Olympics ad attracted people using a recognizable athlete and her story overcoming an injury and using an inspiration song that is recognizable to evoke emotion. The tourism Australia ad uses a character that is recognizable to adult audiences along with actors that are popular at this time to appeal to the audience that would have the amount of money needed to travel. The tide ad is for tide detergent and not tide pods which has to do with recent events but to attract attention back to the tide company specifically for detergents tide used recognizable add schemes to show that all ads might as well be tide ads because of  how clean the clothes are they also use some older ads that got a lot of attention like the sexy Mr. Clean add. The MTN dew and Doritos ad ...

    For photo shoot 4 i plan on going to S&S Motorsports of Sarasota and taking pictures of some of the classic cars there i hope to b able to find a car that will fit well in my table of contents. At the moment on the floor they have a 1970 Pontiac Lemans, a 2006 Chevrolet SSR, a 1969 Ford Fairlane Ranchero, and a 1967 Ford Mustang.

   For the table of contents i have been working on making it more interesting by adding pictures to fill in blank space. I took pictures of a 1974 Dodge Dart Sport, that is an interesting car to identify because they made no changes between the Dart Sport and the Plymouth Duster. The only way to tell the difference in my picture is that the Plymouth doesn't come in green. the other car i took pictures of is a Ford Ranchero.